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Working martech recipes, filtered by readiness, outcome, vertical, time to value, and (behind more filters) KPI, stack archetype, and regulatory context. 78 recipes in the cookbook today.
Surface the items the customer is most likely to want next, with explicit handling of the cold-start visitor, the privacy-restricted slice, and the rule that prevents the recommendations from collapsing to whatever everyone clicks
Reorder category results to the visitor's inferred preferences, with a default sort for unknowns and an honest signal of when sorting is personalized
Show returning visitors what they had going, last-viewed products, cart contents, loyalty progress, without making them sign in or start over