Loading recipes and facets.
Filters loading.
Finding recipes that match.
Working martech recipes, filtered by readiness, outcome, vertical, time to value, and (behind more filters) KPI, stack archetype, and regulatory context. 78 recipes in the cookbook today.
Define the events once, version them, and enforce the shape at write time, so analytics, activation, and reporting work against one data contract rather than negotiated reconciliations
Reclaim the conversion signal you lost to browser-side tracking decay
Make the server the primary record of what happened, with the browser as the backup rather than the system of truth